ABOUT US

A company of passionate people, with authentic brands and deep local connections.

 

Get to know the Pabst leadership team.

Eugene Kashper

Eugene Kashper

Chairman & CEO

Eric Tis

Eric Tis

Chief Financial Officer

Brian Smith

Brian Smith

Chief Sales Officer

Ed Gustenhoven

Ed Gustenhoven

Chief Information Officer

Alya Wilhelm

Alya Wilhelm

Chief Cultural Officer

Samar Chand

Samar Chand

Chief Growth Officer

Eugene Kashper

Eugene Kashper

Chairman & CEO

What’s your favorite movie?

Rocky – perseverance and faith against all odds. Nothing has inspired me more than stories of people who have achieved things others thought impossible.

 

WHAT’s one piece of advice you’ll never forget and why?

Man plans and God laughs. Life is unpredictable. I have always been a dreamer and a planner, and one of the most important things I’ve learned is that unforseen obstacles are a part of every perfect plan. We have to learn to roll with the punches and adapt to changing circumstances.

 

What does Pabst mean to you?

Freedom – a timeless and truly American value. Pabst attracts people who think for themselves and who aren’t afraid to do things differently or challenge the status quo.

LinkedIn Social Icon Eric Tis

Eric Tis

Chief Financial Officer

What is one song/album that you love?

I can always listen to “Babylon by Bus” by Bob Marley & The Wailers which is a live show from Paris in 1978.  Opens with Positive Vibration and the crowd cheering.  Live shows just have a different vibe than studio albums.  Bob Marley and the Wailers are considered one of the best live acts of all time.  I struggle with whether I would want to have seen Bob Marley or Led Zeppelin live, probably Zeppelin.  Live music is art.

 

What’s one piece of advice you’ll never forget?

My father used to tell me “Keep it simple, don’t overcomplicate things.”  To me it applies to many situations, both personal and professional.

 

What’s your favorite product in the portfolio?

PBR, I love the iconic nature of the brand, the red white and blue, the blue ribbon. Recognized by most Americans everywhere.  Has been iconic for 175 years and will be for another.

LinkedIn Social Icon Brian Smith

Brian Smith

Chief Sales Officer

What is one song/album that you love?

My older brother gave me Fleetwood Mac, “Rumours” album when I was probably 10 years old; it made me feel pretty tough and cool; because I had been listening to kiddie bop crap, so I felt like it was a gateway into cool teenage shit.

 

What book has impacted you the most?

The Giving Tree by Shel Silverstein; in a very simplistic way, it teaches great life lessons i.e. Selfish behavior can take the life out of those closest to you; that taking and giving only survives when it’s reciprocated; read it to all 4 of my kids, many times.

 

What does Pabst mean to you?

It represents the opportunity to be a part of something much larger than myself…to build a company that delivers results AND is a great place to work…a place that is recognized by everyone inside the company and out… a place I can tell my kids and grandkids about.

Ed Gustenhoven

Ed Gustenhoven

Chief Information Officer

What’s one artist or piece of art that has impacted you the most?

I have always been fascinated with sculptures. In 2019 my wife and I visited Florence, Italy and my quest was to see Michelangelo’s David. Seeing this masterpiece and the accompanying works in progress was overwhelming. The vision and the process that go into creating this work of art truly amaze and inspire me.

 

What’s one piece of advice you’ll never forget?

A former boss and mentor once said to me “great opportunities don’t come often, sometimes you just have to take a chance and go with it when opportunity knocks – just go with your gut”. I try to live by that mantra and hope that I’ve instilled that same sense of adventure and ambition in my kids.

 

Interesting fact?

I love reggae music. Granted, I’m an old-time classic rock and punk lover too but reggae is my go-to. I love the vibe, the attitude and chilling with my friends and family while drinking a cold beer and feeling the music.

LinkedIn Social Icon Alya Wilhelm

Alya Wilhelm

Chief Cultural Officer

What book has impacted you the most?

“Infidel” by Ayaan Hirsi Ali had a real impact on me. It’s an inspiring story of courage, tenacity, resilience, and women’s rights.

 

Interesting fact?

I’m a first generation American. My family came here as political refugees in the 70s and I am grateful every day for the sacrifices they made in search of a better life for all of us.

 

What does Pabst mean to you?

Family. Passion. Opportunity. Hard work. Cool people, good times. The dedication and love we all have for this company cannot be matched. The people here who come together each day are what set us apart from the rest. It’s not just about selling beer, it’s about creating connections and having a positive impact on the world around us. Every step we take towards that goal fills me with hope and pride.

LinkedIn Social Icon Samar Chand

Samar Chand

Chief Growth Officer

What book has impacted you the most?

“1984” by George Orwell – first time I felt emotion reading a book. Big brother and suppression of individuality was very sad for me!

 

What’s your favorite product in the portfolio?

PBR – its unique connection to forward thinking culture is inspiring.

 

What does Pabst mean to you?

Pabst embraces difference, and isn’t afraid of standing out.. It has an entrepreneurial spirit that promotes outside thinking that is evident across all company touchpoints, a major difference from its competitors.